零售商买方势力定义辨析A Study on the Definition of Retailers' Buyer Power
吴清萍,忻红
摘要(Abstract):
本文以斯塔克伯格的市场结构为背景对零售商买方势力进行了较为清晰的界定,并依据买方势力的行使方式进一步区分出买方垄断势力和买方谈判势力,由此导出研究零售商买方势力的两条路径,最后提出这种界定的反垄断政策意义。
关键词(KeyWords): 买方势力界定;买方垄断势力;买方谈判势力;抗衡势力
基金项目(Foundation):
作者(Author): 吴清萍,忻红
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