潘迪,彭纪生

• 1:南京大学商学院

摘要(Abstract)：

本文基于资源基础理论对非市场战略影响创新绩效的作用机制进行深入探究,梳理并构建了非市场战略影响创新绩效的概念框架。实证结果表明,实施非市场战略有利于企业获取丰富的资源,进而提升企业的创新绩效,资源广度在非市场战略与企业创新绩效间起完全中介作用;资源搜寻策略对非市场战略与获取资源深度间的关系起正向调节作用,实施近距离搜寻策略并不会减弱非市场战略与企业资源广度间的正相关关系;资源整合能力对获取的资源深度与企业创新绩效间的关系起调节作用,资源整合能力越强则企业资源深度与创新绩效之间的正相关关系越强。

关键词(KeyWords)： 非市场战略;创新绩效;资源特性;资源搜寻策略;资源整合能力

Abstract:

Keywords:

基金项目(Foundation): 教育部人文社会科学研究规划基金项目“路径与机制:基于知识转化与整合的技术能力演进研究”(项目编号:09YJA630061)的资助

作者(Author): 潘迪,彭纪生

DOI: 10.13269/j.cnki.ier.2013.04.010

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